The Power of Makeup

Passion Project @facebeatjo

During my gap year I wanted to continue to be creative, so I embarked on a journey to become a certified makeup artist and self-proclaimed ‘influencer’.

In late 2016 beauty influencers began to take root on instagram, and I was a part of a budding community of avid makeup fans with fresh ideas. To my shock, not long after my debut, I went viral a few weeks later for posting this picture ——>

when it was picked up by my favorite company at the time.

Leveraging the buzz from my moment in the spotlight, I persisted, posting a new look every other day, and wrapping my head around social media analytics.

I practiced so intensely my face was sore, I would stop at nothing until I was proud of the looks I was posting, and not embarrassed or ashamed. At the peak of my career as an influencer, my page had grown from 0 to almost 3,000 followers in two months.

My biggest lesson learned from this experience is to persevere, and that there is always room for improvement.